Ankur Warikoo says he never tells his kids ‘we can’t afford it’: 3 parenting rules he swears by

August 15, 2026 - 22:48

Entrepreneur and author Ankur Warikoo recently opened up about his personal approach to raising his two children, aged 15 and 9. Rather than following a strict rulebook, he relies on three core principles that shape how he talks to them about money, independence, and relationships.

The first rule involves a simple shift in language. Warikoo says he never tells his kids that the family cannot afford something. Instead, he uses those moments to teach them the difference between a need and a want. This small change in wording helps them understand that money is about priorities and choices, not scarcity or fear.

His second rule is about letting go. Warikoo admits he tries hard not to be an overprotective parent. He wants his children to face small challenges on their own, make mistakes, and figure out solutions without an adult stepping in right away. For him, this builds confidence and problem-solving skills that will serve them well later in life.

The third rule focuses on how adults treat each other. He believes children should see that disagreements happen, but they should never witness disrespect. It is okay to argue or have different opinions, but the way people talk to one another matters. He wants his kids to learn that healthy relationships are built on respect, even when emotions run high.

Through these three lessons, Warikoo hopes to raise children who are financially aware, emotionally strong, and capable of forming respectful connections with others.